send out cards for networking, referrals, and marketing

To: Small Business Owners, Service Professionals and Big Thinkers

From: Michael Port

Does this sound familiar?

You meet this incredible contact at a live event. Excited, you take their business card and make a mental note to follow up. Later that day, a colleague introduces you to another great contact. Wonderful! Another great opportunity awaits you... if you will only follow up and keep in touch.

Despite your best intentions, you don't follow up right away. A few days later - well, a few weeks to be exact - you pull out the business cards you collected from the event. You send an email to the first contact, eager for a response. You wait a week and nothing happens. Little do you know, but the email you sent was blocked by a spam blocker. Now, it has been over four weeks since the event and you have not connected with them. What was once a great connection now feels like a lost opportunity.

ARE YOU STRUGGLING TO IMPLEMENT THE MOST IMPORTANT AND CRITICAL STRATEGY YOU NEED TO STAY BOOKED SOLID?

While getting all the clients you can handle requires that you use all of the Book Yourself Solid marketing strategies, the Keep-In-Touch Strategy is more important than any other you will use.

As you probably know, most prospects and potential clients are NOT ready to buy from you yet. And, other professionals and experts may not be comfortable in sending you referrals... just yet. They need to:

Get to know and like you first.

Understand how you can help them (or someone they know).

Feel a personal connection to you.

Trust that you are the person to help them (or someone they refer) solve their problems and get results.

Remember what you have to offer, so they come back to buy from you when the time is right.

Deliver the value you say you will, so they feel comfortable recommending you to friends and colleagues.

More than ever before, you need an effective way to keep in touch with prospects, clients and referral partners.

WHY THE KEEP-IN-TOUCH STRATEGY IS CRITICAL TO THE SUCCESS OF YOUR BUSINESS

If there is anything I have learned from working with thousands of service professionals just like you, it's how important it is to stay in touch with clients, prospects and other professionals that can send business to you. In fact, it is this strategy that is responsible for the bulk of success of my entire company - Book Yourself Solid Worldwide.

But, there's a problem... we'll get to that in a minute.

Of course. You know you need a solid, keep-in-touch system. An automated system and strategy to stay in touch with clients and customers on a regular basis. An effective, yet efficient way to regularly connect with the people you are meant to serve!

And, not just with prospects and clients. You need a consistent, yet personal system for building trust and credibility with other professionals, strategic partners and referral sources. Why? Getting Booked Solid requires that you use the 50/50 networking rule, which means that you divide your time and efforts between potential clients and other professionals.

As you know, I have successfully used online strategies, including a monthly newsletter, blog, e-courses and autoresponders, to develop relationships, get clients and to grow my network. These online tools, like the Booked Solid Cart, are a vital part of the online marketing strategy.

So, now for the problem I was talking about...

You may have noticed this already. I must be honest with you and share a frustrating statistic. Online strategies are not as effective as they used to be... mainly, because they are not consistently reaching your clients and subscribers. Newsletters are getting blocked by spam filters or getting lost in overflowing inboxes. Autoresponders are not reaching the people who have requested them. In short, you are not consistently reaching even the people who WANT what you have to offer. Not to mention... your attempts to keep in touch don't feel as personal anymore. As people become more web savvy, they know your online autoresponders are not personally generated.

YOU NEED BOTH ONLINE AND OFFLINE STRATEGIES TO BUILD TRUST AND KEEP CLIENTS COMING BACK FOR MORE

As a result of this electronic overwhelm, customers and clients don't always get to the value you deliver through your e-courses, articles and special reports. And, for many of you, newsletters and email may not be the way to best reach your prospects, ideal clients and referral partners anyway. While mass email is a wonderful way to make announcements and promote products, it's much harder to create a personal connection with mass email.

Bottom line? If you want to be Booked Solid - and stay that way - you need an effective offline keep-in-touch strategy as well.

And, not just for connecting with clients. You need a system to:

Build relationships referral sources, financial planners or realtors

Introduce yourself to magazine editors

Establish credibility with literary agents

Make your speaking services known to meeting planners

Build trust and rapport with vendors

Develop strategic alliances with other industry professionals

Connect with joint venture partners

Not to mention your family and friends..

Finally, I have a system that will allow me to make a personal connection... anytime, anywhere. Now, I have a way to keep even my grandmother happy!

LEARN HOW TO USE A POWERFUL, NEW SYSTEM THAT MAKES THE KEEP-IN-TOUCH STRATEGY EASIER THAN EVER BEFORE

Until recently, many of the offline marketing strategies have not been practical, cost effective or easy for service professionals to implement. Take sending out cards, for example. While Andrea Nierenberg, author of Nonstop Networking, and other marketing experts have long sung the praises of the "39 Cent Marketing Strategy," sending out cards can be an overwhelming and downright impossible task to implement. Just ask Gayla DeHart, my Director of Business Development, about my track record in consistently sending out handwritten cards--it's pitiful. In an effort to help me send out handwritten cards, she labeled them, stuffed them... and did everything short of writing the note herself. Even with that help, it still took me six weeks to do it! That was not a good use of her time or mine. You'll see why in a moment...

You know you need to send cards and postcards. And, you have great intentions to actually implement this strategy. You might even manage to send cards here and there. But the reality is that you probably only do it 10% of the time--if that!

Imagine being able to send a personal, high-quality greeting card...

Written in your handwriting and signed by you

Chosen from an impressive collection of over 5000 cards

Personalized with your picture or business card

Hand-stamped and sent out from your own automated contact manager

In less than 30 seconds, from your computer?

And a convenient system that saves you time and money, so that you...

Feel less frustration... no longer worrying about having the right card but the wrong envelope

No longer waste resources... and stop buying cards that don't ever get sent

Can send a card immediately after an event... and make the most of a new opportunity

Don't have to keep going to the post office for stamps... and have more time to work on more important projects rather than run errands

Always have the right card for the right person and the right occasion... so you warm the hearts of prospects and referral partners alike

ALWAYS act on your intentions to keep in touch!

Which means that you can always keep in touch... anytime, anywhere. Using this system, you pick a card (or create your own), type your personal note and watch the computer magically turn your keystrokes into your own handwriting. Boom! Just click send!

The system does the rest for you. The result? A beautiful, personalized, hand-stamped card arrives in the mailbox of your client, strategic partner or friend. Not only do you have the satisfaction that comes with making a personal connection... but something magical happens...

You create a community of raving fans. And, those fans, touched by your efforts to create a meaningful connection will....

Talk to 10 of their colleagues about you and how great you are

Call you next time they need your services

Introduce you to a strategic partner or two, who is thrilled to help promote your services

Send you a client who needs your service right away

Introduce you to a decision maker at a company you've been trying to connect with

Invite you to be the keynote speaker for a room full of ideal clients

Before you know it, you've got all the referrals, customers and opportunities you want.

All because you decided to Send Out Cards.

SEE FOR YOURSELF HOW SENDING CARDS CAN BE AS EASY AS SENDING AN EMAIL

Before you worry that this system will be difficult or confusing, allow me to show you how quick and easy sending a card can be.

Choosing to send a card with the Send Out Cards system is as easy as 1-2-3.

Put it this way, I mentioned my grandmother earlier... well check this out: My Director of Sales and Client Relations, Elizabeth Marshall, signed up her eighty-year-old grandmother up to use it and she is sending cards like the Postmaster General. So, if my grandma and Liz's grandma can use the system, I feel confident that you can too.

Want convincing? Just watch this video made by an active user of the system. Click on the image below and a new browser will open and the video will play automatically.

VIDEO ON HOW TO SEND A CARD

BUT IT GETS EVEN BETTER... DISCOVER WHY THIS MAY BE THE MOST IMPORTANT MARKETING DECISION YOU MAKE THIS YEAR

From the moment I discovered the Send Out Cards system, I knew I had found something special. This system not only allows you to send a card instantly to anyone, anywhere but it will also remind you when to follow up with a card.

How do you like them apples?

But that's not all... it allows you to create and send a card campaign, so your clients, prospects and referrals remember the value you offer, think to refer you to colleagues, and keep coming back for more.

Do you see the value of that?

You have an opportunity to create totally personal campaigns, a series of cards that are automatically mailed out according to a predetermined schedule of your choosing. Think about it... with the click of a button you can send 3 cards, 5 cards or even 20 cards to a single person or group of people at any frequency you want.

It's so amazing that I'll say it again... Once you click send, the system delivers your personal cards, with your personal, handwritten notes, at the interval you select, just like an email autoresponder series, expect that's it's 100% personalized and guaranteed to actually reach the recipient and create a really meaningful connection. You will build credibility and strengthen relationships wit the utmost integrity.

Imagine what you could do with an automated card campaign system...

If you are a realtor, create a card campaign so that your clients who just purchased a home with you immediately receive a congratulatory card, another card 90 days later, thanking them again for their business, a holiday card, followed by a card asking for a referral.

If you are a lawyer, create a card campaign to build relationships with your referral partners... so they receive a "nice to meet you" card when you are introduced, a holiday card 30 days later, a "how can I help you?" card 45 days after that, and a card asking them for a referral 6 months after you met them.

If you are a Fitness Professional, create a card campaign to send to both prospects and referral partners. Send an "nice to meet you card," followed by a card 30 days later, inviting them to attend a class for free, a "fitness tips" card 45 days later, followed by a holiday card at the end of the year.

...and, on and on.

With this system, the possibilities for keeping in touch are limitless!

NOT CONVINCED? HERE'S SEVERAL MORE WAYS HOW YOU CAN BENEFIT FROM USING THIS SYSTEM

If you are not already convinced that this system is the keep-in-touch strategy that's been missing from your business, here's some additional reasons you want to start using this system today:

Save time and energy... where else can you send a great-looking, professional card in less than 30 seconds from your computer, in your own handwriting!

Automate your Keep-in-Touch strategy... with a system that is as easy to use as sending an email.

Save money and printing costs... send a handwritten card with your picture or logo for less than $1.00.

Create a special, personalized message... so that your customers, referral partners and friends can know that you really care.

Generate passive revenue and affiliate commissions... just by sending cards and mentioning this great system to other service professionals like you.

Never miss a birthday or special event... now that you have a contact manager that reminds you when and where to send the card

Build trust and credibility with your community... by saying thank you and expressing your appreciation easily and effortlessly.

And many more!

FIND OUT HOW YOU CAN START USING SEND OUT CARDS RIGHT NOW TO BUILD TRUST, BECOME AND EXPERT AND GET BOOKED SOLID

There are three ways you can begin using this system to send cards and get booked solid:

You can give it a test drive by investing in the Retail Membership for $99.
Or, if you already know you'll be sending a higher volume of cards (for birthdays, holidays, thank you, etc.), you'll want to invest in the Wholesale Membership for $298.
Finally, if you know you will use this system and you want to generate passive revenue as an affiliate, then you want to invest in the Entrepreneur/Distributor Membership for $398. (This is the one I signed up for.)

WHICH MEMBERSHIP WILL WORK BEST FOR YOU?

RETAIL MEMBERSHIP

$99 Set Up Fee + $24.50 per month for cards

This is the membership for you if you simply want a taste of how this can work for you and your business. The Retail Membership allows you to send both cards and campaigns anytime you want, but is priced for someone who doesn't plan to send very many cards. Here are some additional features of this membership:

Receive a free membership with no annual fee (only a small monthly fee for cards)
Create custom cards with your photo or design using Picture Plus^TM
Receive 50 points per month as part of your membership
Purchase additional points, as needed, for $0.49 per point
Send postcards for $0.49 (one point) or cards for $0.98 (two points)
Does not include handwriting font or signatures; must be purchased separately
Does not allow you to receive affiliate commissions

*1 point sends a postcard; 2 points send a card; 3 points send a card + picture

CLICK HERE TO PURCHASE

WHOLESALE MEMBERSHIP

$298 Set Up Fee + $15.50 per month for cards

This is the membership for you if you plan to send holiday cards, birthday cards and any volume of cards to both clients and referral partners. The Wholesale Membership allows you to send cards and campaigns (cards set up on an automatic delivery system) at a 35% discount of the retail price of cards. In addition, this membership includes the handwriting font, which allows you to personalize the cards. Here are some additional features of this membership:

Receive a LIFETIME system license (so you don't have to pay an annual membership fee)
200 FREE Points* plus 7 stamps included at no extra cost (sends 100 cards)
Create custom cards with your photo or design using Picture Plus^TM
Receive personalized Handwriting Font + 4 Signatures at no extra cost
Save 35% off the price of points ($0.31 per point vs. $0.49 for retail points)
Purchase additional points, as needed, for $0.31 per point
Receive 50 points per month (sends 25 cards) as part of your membership
Does not allow you to receive affiliate commissions

*1 point sends a postcard; 2 points send a card; 3 points send a card + picture

CLICK HERE TO PURCHASE

ENTREPRENEUR / DISTRIBUTOR MEMBERSHIP

$398 Set Up Fee + $15.50 per month for cards

This is the most popular membership for service professionals and small business owners. Why? The Entrepreneur/Distributor Membership not only allows you to send a higher volume of cards at a discount, but you are also able to generate affiliate commissions and passive revenue. So, if you think you will want to recommend this system to colleagues, clients and referral partners (refer three other people and your system is basically free), this is the membership for you. Here are some additional features:

Receive a LIFETIME system license (so you don't have to pay an annual membership fee)
200 FREE Points* plus 7 stamps included at no extra cost (sends 100 cards)
Create custom cards with your photo or design using Picture Plus^TM
Receive personalized Handwriting Font + 4 Signatures at no extra cost
Save 35% off the price of points ($0.31 per point vs. $0.49 for retail points)
Purchase additional points, as needed, for $0.31 per point
Receive 50 points per month (sends 25 cards) as part of your membership
Generate $100 to $150 for each Wholesale or Distributor referral (paid weekly)
Generate 2% to 32% monthly income (passive revenue) on ALL cards sent by your referrals - regardless of the membership option they choose!

*1 point sends a postcard; 2 points send a card; 3 points send a card + picture

CLICK HERE TO PURCHASE

Sign up today and you will be on your way to building great relationships, turning customers into raving fans and getting booked solid. All this is possible, now that you have a consistent strategy for keeping in touch.

Remember... "If you don't have a system for automating your keep in touch strategy, you don't have a keep in touch strategy!"

I love this system and use it every day to keep in touch with the people I want to do big things with. I hope you do too.

Much love and as always... Think Big!

Michael Port

Have questions? Visit www.MichaelPortSupport.com

Introducing a Powerful, Automated, Keep-In-Touch Marketing System that will...

CREATE AN ENDLESS STREAM OF CLIENTS, GENERATE REFERRALS, KEEP YOU BOOKED SOLID AND TURN CUSTOMERS INTO RAVING FANS

(and see how easy keeping in touch can be!)